CHICAGO - The NIL Store powered by Campus Ink has announced a partnership with the We Will Collective to further enhance its support of Iowa State athletes in the officially licensed NIL merchandising space. The Iowa State NIL Store is one of the NIL Store network’s original school partners, and currently provides officially licensed merchandise to more than 100 Cyclone athletes. Aligned in their vision of helping Cyclone athletes realize their greatest NIL potential, the NIL Store and We Will Collective will collaborate on future merchandising opportunities as well as other moments that will occur. “We’re excited to strengthen our foundation in the Cyclone community by collaborating with the We Will Collective,” said Adam Cook, VP of Campus Ink Sports. “The We Will Collective shares our passion for putting Cyclone athletes first in a relentless pursuit of creating NIL opportunities in a rapidly evolving space. This partnership will greatly benefit Iowa State athletes, and we’re excited for the new merchandise opportunities for fans.” The NIL Store provides every Iowa State athlete with the opportunity to sell officially licensed merchandise (athletes can sign up here!) while earning industry-leading payouts on every sale. Throughout the year, the NIL Store team regularly adds new athletes, develops custom merchandise and provides high-quality jersey options. Be sure to follow the Iowa State NIL Store on Instagram and Twitter as well as the We Will Collective on Instagram and Twitter for all the latest news and updates. ABOUT CAMPUS INK AND THE NIL STORE Backed by Mark Cuban, Campus Ink expanded into the Name, Image, Likeness (NIL) space in 2021 and launched the NIL Store, which serves as a merchandising solution for student-athletes and schools across the country. The NIL Store operates with the firm belief that every student-athlete has an opportunity to capitalize on their NIL and should earn industry-leading payouts. Campus Ink was founded in 1947 on the campus of the University of Illinois and was reimagined in 2015 with an office in downtown Chicago and a production facility in Urbana, Ill., where the company handles all of its own production and fulfillment. ABOUT THE WE WILL COLLECTIVE We Will Collective has a simple mission: to support student-athletes that share our passion for the Cyclones and encourage them to be community-minded. Since the inception of the We Will Collective, our student-athletes have partnered with over 30 local non-profits and charity organizations around central Iowa. Examples of local partnerships include: Make-A-Wish, Special Olympics, Central Iowa Youth and Shelter Service andFood at First. Generous donors at all levels help pair student-athletes with an NIL venture at a local nonprofit. ###